An SMM agency
People do it for you. Full service. Typically €1,500–€5,000/month on a retainer. Great if you want hands-off — and can carry the invoice.
€1,500–€5,000/month
SmashOne vs. an SMM agency
Stop paying €1,500–€5,000 a month for a social media agency.
Run your chosen channel with an AI employee that answers customers 24/7, posts for you, and keeps everything in one place. €49/month per role, not €1,500.
We open 1 September the roster grows every month ready to hire on day one one channel included
Two real options
Both can work. One costs 15× less.
SmashOne
You stay in control with an AI employee doing the heavy lifting. €49/month per role, one channel included; your accounts and data stay yours.
€49/month per role
This page lays out the honest trade-offs — so you can pick what fits your shop.
Side by side, honestly.
What each option gives you — no spin.
What you compare
SMM agency
€1,500–€5,000 / month
SmashOne
€49 / month per role
Typical monthly cost
SMM agency
€1,500–€5,000/mo retainer.
SmashOne
€49/mo per AI employee role.
Answers customers 24/7
SMM agency
Usually business hours; after-hours replies cost extra or wait.
SmashOne
AI replies around the clock, in your voice — labeled per EU AI transparency guidance.
Speed to post
SMM agency
Brief → draft → approval → publish; often days.
SmashOne
Write or generate a post and publish in minutes — quick posts in a couple of clicks.
Control over your message
SMM agency
You hand off; you review what they made.
SmashOne
You set the tone and approve; you can edit anytime.
Transparency
SMM agency
Monthly report; you may not see the day-to-day.
SmashOne
Every conversation and post is visible in your workspace, anytime.
What it covers
SMM agency
Whatever the retainer includes.
SmashOne
Facebook, Instagram & Telegram + AI assistant; WhatsApp and Google Business Profile on the way as paid channels.
If you stop paying
SMM agency
Work stops; access to assets varies by contract.
SmashOne
Your accounts and data stay yours — export and leave anytime.
Agencies vary — some are excellent. This compares typical small-business retainers, not any specific agency.
Your accounts. Your data. Your call.
- Your Facebook, Instagram, and Telegram accounts stay in your name — SmashOne connects to them, it doesn't take them.
- Your customer conversations and CRM records live in your cabinet — export them whenever you want.
- Export your data and delete your account for real — no hostage assets, no exit fees.
- You approve the voice and the posts — the AI works for you, not the other way around.
The owner stays in charge. That's the whole point.
What a year actually costs
The math, plainly.
A typical SMM agency
€18,000–€60,000 / year
at €1,500–€5,000/month
SmashOne (base, self-signup)
€1,188 / year
12 × €49 — one AI employee role
That's roughly €16,812 to €58,812 saved in year one — and you keep control.
Reclaim 20+ hours a week — for about what one agency hour costs.
These are self-signup role totals — 12 × €49, with one channel included and no one-time setup fee. If an Automator configures everything, the optional one-time €199 setup applies on Day 15 after setup work.
The reason an AI employee is €49/month, not €1,500.
You're not buying less. You're cutting out the retainer.
One subscription
Everything to run it yourself.
WhatsApp
Google Business ProfileFrom 1 September: 14-day money-back on the base subscription. Setup work fees are refundable before work is performed and non-refundable once performed.
Keep the results. Drop the retainer.
Get early accessWe open 1 September the roster grows every month ready to hire on day one
